SEO for Nursing Homes
Patients are searching for healthcare providers online before making any appointment. If your practice isn't visible on Google, you're losing patients to competitors who are.
Why healthcare businesses struggle to get found on Google
Families researching nursing homes spend weeks reading reviews, comparing amenities, and visiting websites before scheduling a tour. Facilities without a strong Google presence never make the shortlist — and lose potential residents to competitors with better online visibility.
Patients choose providers they find on Google first
Over 70% of patients use Google to find a new healthcare provider. If your practice isn't in the top results, they never even know you exist.
Your referral network isn't enough anymore
Physician referrals still matter, but patients increasingly self-refer based on Google searches. The practices that rank well get the first-choice patients.
Your website doesn't reflect the quality of your care
Patients judge your practice by your website before they ever walk in. An outdated site suggests outdated care. A modern, informative site builds confidence.
You're paying too much per patient acquisition
Healthcare advertising is expensive. SEO delivers a consistent stream of new patients at a fraction of the cost of paid ads — and the patients tend to be higher quality.
Sound familiar? You're not alone — and it's fixable. We'll show you exactly what you're missing.
The opportunity you're missing right now
People are searching for “seo for nursing homes” every single month — and almost nobody is competing for it.
People searching this
0
every month in the US
Each click is worth
$0.00
cost-per-click on Google Ads
Total traffic potential
0
visitors/month from related keywords
These are real numbers from Ahrefs and SEMrush — not estimates. Keyword difficulty: 0/100 on both platforms. This keyword is wide open.
ROI Calculator
See what ranking #1 could mean for your business
Monthly clicks (at #1)
64
Estimated leads/month
3
Projected monthly revenue
$1,050
That's $12,600/year in new revenue from ranking #1 for “seo for nursing homes” alone — and this is just ONE keyword out of dozens we can target.
Free analysis · No commitment
What we do for healthcare companies
We build nursing home websites that rank for the searches families actually make — 'assisted living near me', 'memory care facilities', 'nursing home ratings' — with content that addresses cost transparency, care quality, and staff credentials to drive tour bookings.
Google Business Profile Optimization
We optimize your practice's GBP so you appear in the local map pack when patients search for your specialty nearby.
Medical Keyword Strategy
We target the exact symptoms, conditions, and treatment searches your patients make — driving qualified traffic to your practice.
Website Design & Optimization
We build a HIPAA-conscious, patient-friendly website that converts visitors into appointments with online booking and clear calls to action.
Citation & Directory Building
We list your practice across health-specific and general directories — Healthgrades, Zocdoc, WebMD, and 50+ more.
Content Creation
Patient education content that answers health questions, builds trust, and positions your practice as the local authority.
Monthly Reporting & Strategy
Clear reports tracking new patient inquiries from Google, keyword rankings, and patient acquisition cost.
Ready to see what this looks like for your business? We build your strategy and website for free.
How it works — 4 steps, zero risk
We prove ourselves before asking for anything.
Drop your URL
30 sec
We build your strategy
24 hrs
We build your website
5 days
You decide
Zero risk
Frequently asked questions
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Our healthcare SEO services cover senior care SEO, nursing home marketing, assisted living keywords, healthcare local search, Medicare keywords, elder care services, and HIPAA compliance — everything your business needs to dominate local search results.
Your competitors are ranking for “seo for nursing homes” right now.
You'll get a custom website, a full keyword strategy, and a clear plan — before we ever ask for a dollar. If you don't love it, keep everything and walk away.